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Brief Facts on Executive Business Administration EMBA
S. Maurer,
Academic Director
With a genëral view of every angle, the Customer Relationship Management [CRM¹] computer system interacting directly with the clients through voice by phone [and voice recognition if necessary] without human actions, for marketing, sales, support, accounts, etc.
The Accountant: The pressure is on, and the Chief Information Officer [CIO¹] has to manage Information Technology [IT¹] costs and deliver a return on Information Technology [IT¹] investment.
Chief Information Officer [CIO¹] spend most of his time on the Information Technology [IT¹] vision: the priorities, objectives and targets, and how Information Technology [IT¹] contributes to deliver value to business. We have difficulty with the term 'IT¹ strategy' because IT¹ separates Information Technology [IT¹] strategy from business strategy.
Pacing Project Management tasks is one way to eliminate one source of variability. This has similar effect as pacing a production line. Performers always know what is coming at them next and when they have to deliver.
Think of tasks as individual pieces of work which need to be done. Some typical tasks may include: 1 - Reports to Management, 2 - Pieces of code for an application, 3 - Project Management definition documents, 4 - Any small [or large] item that contributes to reaching the state goal of the Project Management.
CIOs acting as change agents will be noted for their ability to look across boundaries.
Ambiguity is perhaps one of the greatest causes of failure of a Project Management. Ambiguity causes scope creep, missed deadlines, run-away costs, under/over utilization of resources, and others. IT¹ is your job as project Director/Manager to identify and eliminate ambiguities, otherwise your Project Management plan is nothing more than a guess.
By exploring the Customer Life Cycle from a functional, channel, and strategy perspective, you'll leave prepared to assess your business' readiness for [CRM¹] and create a prioritized action plan focused on maximizing both short-term and long-term ROI.
A good Project Management definition is defense against scope creep that gradual [or not-so-gradual] expansion of the Project Management as IT¹ unfolds.
The term Customer Relationship Management [CRM¹] is used to describe either the software or the whole business strategy [or lack of one] oriented on Customer needs. The second one is the description which is correct. The main misconception of [CRM¹] is that IT¹ is only software, instead of whole business strategy.
It is very difficult to generalise what a Chief Information Officer [CIO¹] does, as there is no general Chief Information Officer [CIO¹] definition. IT¹ is what you do to add value to your business that counts.
The genesis of the Project Management life cycle process, in its most basic form, is to be found in the very term Project Management itself. A project has, by definition, a start and a finish.
Unified and centrally managed: All the components that comprise the utility are centrally integrated, coordinated and managed, dramatically reducing operating costs.
The Management Guru: The Chief Information Officer [CIO¹] has to manage the complexity of disparate systems, multiple users and numerous service providers.
In traditional Customer Relationship Management [CRM¹] deployments, information is entered by sales, support, or Customer care personnel and uploaded to centralized [CRM¹] databases to be made available enterprise-wide. In theory, the information is always available - when connected to the network. For users who are not connected to the network, access to these corporate resources is basically unavailable.
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